Is art a good investment ?

A new use for art has evolved in recent years, and it is the most straightforward of all: Art as a serious investment. Art as a financial asset has the distinct advantage that its value acts independently of the stock market. Art enhances the quality of life for the creative medium- to the long-term investor.

Art as a financial investment fulfils many desires. In a time of uncertainty paired with an unprecedented obligation for self-expression, the art market is experiencing a steep rise.

Capital gains from art do not happen overnight, but high returns can be achieved by developing a sense for the market and buying with foresight.

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5 top reasons to invest in art

• Reliability: a work of art will always have a specific value.
• Prestige: Commitment to art has a positive impact on an investor's reputation.
• High returns: The value of a work of art can increase by a multiple in a reasonable amount of time.
• Emotional ROI: The purchase of art is additionally an emotional investment.
• Development of courage: You have to have guts to invest in art

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Investing in art and culture - Why it is worthwhile

Art has a profound influence on society. It is one of the foundations on which our civilisation is built. It is a form of communication, capable of evoking emotions, conveying messages, and capturing and interpreting the world we live in.

Buying art has a profound positive effect on your life. It will expand your circle of acquaintances, increase your knowledge, and with the right strategy in place, also give you the opportunity to see a significant increase in the value of your financial investment.

In order to benefit from your investment, you need to get involved. The moment you buy a work of art, you have made a commitment, not only to increase its value by monetary means but also to participate in its appreciation.

A passive collector will not be successful in the long run. Art is not a game of chance. Financial success in the art world has to be directed with skill and intelligence.

Investing in art: The global art boom is en vogue

It does not matter whether it is classical or contemporary art, the demand for expensive art is at an all-time high. Success depends not only on recognizing and appreciating the aesthetics of a work of art but also on whether the marketing behind the artist is future-oriented and effective.

The inclusion of emerging artists in your collection is a means of appreciating and promoting them and thereby increasing their value, and your investment.

The online art market is developing rapidly, opening up ever more target groups and buyer states. The growing interest in art is reflected in rising prices and the high demand for emerging players from countries such as China, India, Saudi Arabia, and Qatar.

Collecting art is one of the most elegant ways to build a network, which in itself is a way to multiply one's wealth. The benefits that can be derived from a network based on an understanding of the arts, cannot be acquired by conventional means.

Many of today's art buyers are not only investors and speculators, but true art admirers and aficionados.

Art is a currency

Art has established itself as a capital asset and has become a financial instrument. Hardly any other type of investment has managed to multiply capital so sustainably in the long term.

If savers do not receive interest at the bank, they prefer to invest their money in material assets such as real estate or art. Art lending, the granting of loans against art as security, has thrived in times of crisis.

As, in all areas of investment, there are some fundamental concepts that must be taken into consideration, when investing in art. Not every aspiring artist becomes famous, not every traded artwork retains its value.

Without prior knowledge of the global art market, it can quickly happen that you buy just by feel, and thus suffer losses. Sufficient prior engagement in the art business is therefore indispensable and reduces risks. The involvement of an art consultant is optional to obtain comprehensive advice.

When you realize that collecting works of art not only satisfies your passion for collecting but is also a personal challenge, you have already taken the first important step. Dealing with art expands one's consciousness and horizon, this must be recognized as a significant added value.